Ordinary folk may be confused by title, takedown demand suggests
Oracle supremo … Larry Ellison
The name, Guo explains in a Hacker News comment, was chosen in an effort to “game the App Store ranking by adding all the keywords to the app name.”
The attention-seeking gambit may not have made the app a hit but it appears to have provided enough search visibility to attract a legal firm affiliated with Oracle – the legal notice Guo cites takes issue with “the unauthorized display of our client’s intellectual property…”
During a phone call with The Register, Guo described the app as a hobby project. He said Apple is waiting for his reply to the takedown notice, and he anticipates agreeing to the app’s removal because it’s too much trouble to deal with.
The Register asked Oracle to confirm or deny Guo’s claim, and a company spokesperson declined to comment. Apple also did not reply to an inquiry. In addition, we asked Google whether it has received any similar takedown notices, but have not heard back.
Lawyers, guns and money
Mozilla, he said, managed to secure the right to use the term from Sun prior to its acquisition by Oracle.
Weirdly, the apparent absence of other takedown requests from Oracle suggests no such trademark cleaning crusade is underway, and we’re left to ponder why Guo was singled out.
In the absence of an explanation from Oracle or Apple, we’re left to speculate that the takedown notice came from a law firm looking to bill a few extra hours to its client Oracle, and perhaps to meet the obligation that trademark holders have to police their marks.
Minds Mastering Machines – Call for papers now open